Sterling Dental Clinic is the author and publisher of the internet resource https://sterlingdentalclinic.com/on the World Wide Web, as well as any other digital services, software, or applications provided by Sterling.

This Privacy Policy explains how we collect, use, disclose, and protect personal information of users who access or use our Services. We are committed to safeguarding your privacy and ensuring the security of your personal information.

Your access to and use of the Services is subject to this Privacy Policy and our Terms of Use.

1. Acceptance of Privacy Policy

By using our Website or Services, or by providing your information to us in any manner, you agree to the collection, use, and disclosure of information as described in this Privacy Policy.

If you do not agree with any part of this Policy, please do not use our Services or provide your information.

If you are using the Services on behalf of another individual (such as a minor) or an entity, you confirm that you are authorized to accept this Privacy Policy on their behalf.

2. Legal Compliance

This Privacy Policy is published in compliance with applicable Indian laws, including:

• Section 43A of the Information Technology Act, 2000
• Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Information) Rules, 2011
• Information Technology (Intermediaries Guidelines) Rules, 2011

3. Information We Collect

We may collect the following information from you:

• Contact Information: Name, email address, phone number
• Demographic Information: Gender, date of birth, postal code
• Appointment & Service Data: Appointment history and service usage
• Medical Information: Medical history, diagnostic reports, prescriptions, treatment details
• Voluntarily Shared Information: Any information you provide via forms, emails, or direct communication

Some of this information may be considered Sensitive Personal Data under applicable laws.

Information that is publicly available or provided under the Right to Information Act, 2005 is not treated as personal data.

4. Use of Collected Information

Sterling Dental Clinic may use your information for:

• Providing dental and healthcare services
• Managing appointments and patient communication
• Improving service quality and website functionality
• Responding to queries and feedback
• Internal research, analytics, and administrative purposes
• Informing you about services, updates, or clinic-related information

All data used for analytics or research is processed in aggregated or non-identifiable form.

5. Consent for Sensitive Information

Collection of sensitive personal data requires your explicit consent. By agreeing to this Privacy Policy, you provide such consent.

If consent is not provided, certain services may not be available.

6. Data Accuracy & Retention

You are responsible for ensuring the accuracy of the information you provide.

If you wish to update, correct, or delete your information, you may contact us using the details provided below. We will make reasonable efforts to update our records promptly.

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected or as required by law.

7. Cookies & Third-Party Features

Our Website may use cookies for technical administration and performance optimization. Cookies do not store sensitive personal information.

The Website may include third-party features (such as social media buttons). Your interaction with such features is governed by the privacy policies of those third parties.

8. Data Security

We follow reasonable security practices and industry standards to protect your personal information from unauthorized access, misuse, or disclosure.

However, Sterling Dental Clinic shall not be responsible for data loss due to factors beyond our control, including unauthorized access to your personal devices, internet failures, or third-party breaches.

9. Disclosure of Information

We do not sell or rent your personal data.

Information may be disclosed only:

• When required by law or legal authorities
• To protect the rights, safety, or property of Sterling Dental Clinic or others
• To prevent fraud or misuse of services

10. Confidentiality

Access to your personal information is restricted to authorized personnel on a need-to-know basis.

Sterling Dental Clinic is not responsible for the privacy practices of third parties outside the scope of our agreements.

11. Changes to Privacy Policy

We may update this Privacy Policy from time to time without prior notice.

Continued use of the Website or Services after changes are published constitutes acceptance of the revised Privacy Policy.

12. Contact Information

Sterling Dental Clinic
16-A, Palam Marg, Vasant Vihar, New Delhi - 110057
Phone: +91-8383867869, +91-9810524169
Email: drgiroti@yahoo.co.in
Website: https://sterlingdentalclinic.com/